Dec
31
2008: Bow Ties Come Bouncing Back!
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My Dear Fellow Bow Tie “brothers”,
On the eve of 2007 coming to a close, I wanted to write a few thoughts of appreciation, acknowledgement and optimism for us as bow tie wearers.
During the past few years, where casual dress (the more distressed the better) at work is more the rule than the exception, there are still some men who are tied to a traditional, highly professional and classy look. I know you’ll agree with me, I know its an identifier for myself, a way of getting recognized. No one ever prays attention to a necktie but someone always says “nice tie” when they see me in my bow tie.
Interestingly, fashion and image-conscious, young along with the older, are increasingly turning to the bow tie as their accessory of choice, particularly in the workplace. This is restoring some respect and professionalism in our communities, which is long overdue. One misconception that I hear regularly is about bow ties are more tricky to tie. Not so, it’s not any more difficult to tie than a necktie. If you can tie a necktie, a bow tie is not going to be beyond you. It’s basically a shoelace tie. Here is a great video from my friend Lucky to show you how: http://www.youtube.com/watch?v=VJv4Qh7zR3E
More and more younger men are turning to bow ties thanks to celebrities such as NBC meteorologist Glenn “Hurricane” Schwartz, MSNBC talk show host and commentator Tucker Carlson and Eagles football star Dhani Jones (mentioned earlier in this blog), just to name a few. Celebrity-wearers of the bow tie have certainly helped businesses. With younger, highly-visible men wearing bow ties, the stereotypical view of the ties as a fashion accessory just for older gentlemen is going by the wayside, and it’s about time!
Based on this past year, where our sales and visitors to www.bowtiestyle.com increased every single month, it is obvious the image of bow ties is changing, we have a new set of people who are very fashion conscious people. The age range of bow tie wearers is huge, I have quite a few high school kids that absolutely love them. And wearing a bow tie sets a man apart, fans say. Generally the guy that wears a bow tie is a creative person, an intelligent person, an imaginative person. The bow tie also is resurging as a fashion accessory in the workplace for those who want to stand out in a professional way, like architects, doctors, lawyers, executives, men of authority, anyone for that matter.
As this year 2008 begins, we are seeing a lot of companies that went casual in their dress code changing and going back; they recognize that casual doesn’t mean efficient. People feel better about dressing up, taking pride in their appearance.To freshen things up, and maintain a classy, professional and respectable image, many men are now choosing bow ties. It’s good to see men interested in their appearence and it’s importance in the workplace again. This conscioussness has been long overdue.
Well, that is my “two cents” for the end of 2007. I look forward to a great year serving all of you and filling your bow tie needs. In 2008, look for the launch of our very own label, www.bowtiestyle.com . We are already working on this with designers now and we are excited about providing even more option and style for you this year! Keep the feedback and comments coming.
With every good wish for you and yours,
Tim
